# Introducing Niners Guild

**The Niners Guild** is creating a **decentralized autonomous organization (DAO)** that develops opportunities around play-to-earn games for people who want to earn while helping build the metaverse. &#x20;

This is done through our 3Cs strategy: Clan, Coin, and Clash

Clan, which is our platform that hosts scholarship and educational opportunities and everything gamers will need to be competitive and earn in the metaverse.&#x20;

Coin, which is where our DAO is built around and where holding the coin unlocks 3 categories: governance, P2E index, and staking & rewards.&#x20;

Clash, which is the software development side of the ecosystem, is comprised of our team of developers building out blockchain software for both internal and external users.&#x20;

The main guild (NinersDAO) operates across the play-to-earn industry creating smaller organizations (subDAOs) that are game-specific. The NinersDAO holds a large treasury of web3 assets and its goal is to ensure its scaling and longevity. The subDAOs' goals are to generate in-game strategies and maximize the play-to-earn yields through competitive play.&#x20;

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